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Certain functionalities and features, like integrated payment systems and shopping cart functions, simply take more time to create and implement. Plus, the type of clients who are looking for custom-built, complex websites typically have larger budgets. Of course, you’ll also want to consider your skills and the kind of work you can do for a client. If you’re just starting out and can only put together the bare essentials, this will affect how much you can charge.
Your Niche In the same vein as the C Level Contact List type of websites you design is the niche you specialize in. Some industries have clients who tend to be on a budget. For example, the personal finance niche is likely to consist of clients who are mostly focused on saving money and getting the best deals.

This can make it difficult to land a lot of customers with exceptionally high rates. niches where you won’t face much competition and can stand out easily. This might also make it easier to find work through word-of-mouth marketing. However, if the pay rates are low, you may want to consider moving on once you’ve built up some experience that you can leverage. 4. The Scope and Size of the Project The scope of a project plays a pivotal role in web design pricing.
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